THE #1 DAY TIME PRE-GRAMMY PARTY
LEXUS PARTNERSHIP PROPOSAL
MILK & HONEY WHERE MUSIC, SPORTS, & ENTERTAINMENT CONNECT
Superstar DJ Ian Asher
Award Season Event Headliner & Music Curator
Travis Kelce
Elite Professional Athlete National Football League
Oak Felder
Grammy-winning, multi-platinum music producer, music supervisor, speaker, educator, & futurist
Milk & Honey is a leading 21st century hybrid entertainment company headquartered in Los Angeles, with offices in Dallas, New York City, Nashville, and London. The company is the largest songwriter and producer management company in the world.
Founder Lucas Keller, a Billboard "40 Under 40", "Power 100", & "Sports & Music Power Player" honoree, has positioned Milk & Honey as a trusted brand at the intersection of music, sports, and venture building, representing over 70 hit makers that are behind many of today's top hits, a collection of global touring DJs, and 80+ NFL and athletes.
CURRENT & CLASSIC HITS FROM WRITER & PRODUCER CLIENTS
Alex Warren "Ordinary"
KPop Demon Hunters
Justin Bieber "SWAG II"
Justin Bieber "SWAG"
Doja Cat "Vie"
Charli xcx "BRAT"
Ed Sheeran "Play"
SZA & Kendrick Lamar "30 for 30"
Post Malone & Morgan Wallen
"I Had Some Help"
Dua Lipa "Levitating"
Luis Fonsi & Justin Bieber"Despacito"
BTS "Butter"
REPRESENTING ENTERTAINERS, BEYOND THE SONGS
Travis Kelce
Tight End, Kansas City Chiefs
Courtland Sutton
Wide Receiver, Denver Broncos
Paris Johnson Jr.
Offensive Tackle, Arizona Cardinals
Kamren Curl
Safety, Los Angeles Rams
Benny Benassi
Legendary Italian DJ/Producer
Oliver Heldens/HI-LO
Legendary Dutch DJ/Producer
WUKI
American DJ/Producer
Ian Asher
American DJ/Producer
VIEW FULL ROSTER HERE
(password: hitsongs1985)
MILK & HONEY'S CORE BUSINESS
Building brands and securing deals that maximize value for talent on and off the field, inside and outside of the studio, and on and off-stage.
PRODUCER & SONGWRITER MANAGEMENT
Well-known for managing some of world's greatest storytellers, responsible for 1 billion+ albums sold.
ELECTRONIC MUSIC & TOURING
We represent and power global touring for world-renowned electronic music DJs.
SPORTS
Official agency representation for 70 active players in the National Football League (NFL).
MUSIC SUPERVISION/SYNC
A leading provider of music for major movie studios, television networks, gaming companies, & advertising campaigns.
VENTURES
Ensuring clients maximize their earning potential, diversify their portfolios, and build generational wealth through a variety of innovative ventures and sound investments.
A REGULAR NAME IN THE PRESS
With tremendous goodwill and great respect in the global entertainment community, Milk & Honey has become trusted household name in sports and entertainment over the last decade.
THE OPPORTUNITY
We are pleased to offer Lexus the opportunity to power Award Season as our presenting sponsor and exclusive automotive partner, a perfect gateway into ongoing partnerships with Milk & Honey and our roster of elite professional musicians and athletes.
2026 marks the 10th edition of our highly-anticipated Award Season pre-GRAMMY event.
On January 29, 2026, 4,000+ industry leaders will converge for an unforgettable experience of connection, celebration, and collaboration at the world famous Petersen Automotive Museum in Los Angeles.
Milk & Honey partners with leading companies across music, entertainment, technology, law, and banking, consistently drawing a high-caliber audience, ensuring unparalleled networking, branding opportunities, great vibes, and music, of course.
Event Invite Mock Up

VENUE THE PETERSEN: PERFECT ALIGNMENT

THE WORLD'S MOST PRESTIGIOUS AUTOMOTIVE MUSEUM World's Largest Collection World's largest collection of rare automobiles Perfect Synergy Perfect synergy with Lexus' automotive excellence Premium Capacity Rooftop venue accommodates 4,000+ guests Prestigious Location Academy Awards and major after-party location

CONFIRMED 2026 PARTNERS
BEST IN CLASS ATTENDEES
Our partners are strategically selected to attract the best guest list of attendees in media, entertainment, and sports.
4,000+ industry heavyweights gather for an unforgettable day of networking, music, food, and festivities.
Music Artists
Songwriters
Music & Film Producers
Managers
Agents
DJs
Viral Content Creators
Athletes
Record Label & Music Publishing Executives
Film, Television, & Advertising Executives
Investors, Bankers, Business Managers, & Entertainment Attorneys
Technologists & Tech Executives
PREVIOUS NOTABLE ARTIST ATTENDEES
Demi Lovato
Machine Gun Kelly
Killer Mike
Charli xcx
Zara Larsson
Christina Perri
Snoop Dogg
Breland
Out of respect for those affected by the Los Angeles fires, our 2025 Award Season event was cancelled. 2024 was held at a Bel Air home and was attended by over 1,000 invite-only, high-profile executive and celebrity guests.

2024 AWARD SEASON IMAGES

2024 AWARD SEASON IMAGES

THE AWARD SEASON AUDIENCE
Our event and associated media touch points reach a highly desirable demographic, ranging from ultra-niche high net worth industry leaders and celebrities, to the broader cultural zeitgeist.
This layered approach ensures comprehensive brand exposure and targeted engagement with key audiences.
Niche: Celebrity Clients & Industry Attendees
  • Household Income: Predominantly $500K+ (HNW/UHNW)
  • Interests: Luxury goods, high-end travel, exclusive experiences, cutting-edge technology, latest in music/sports/fashion, philanthropy
  • Purchase Intent: High for luxury vehicles, as status symbols and for personal/professional use. Highly influenced by bespoke experiences and brand affinity. Direct access for relationship building.
Broader: Music, Sports, & Entertainment Industry
  • Household Income: $150K - $500K+ (Affluent professionals, creators, executives)
  • Interests: Industry trends, professional networking, premium lifestyle, technology, innovation in entertainment, early adopters of cultural trends
  • Purchase Intent: Moderate to high for aspirational and practical luxury vehicles. Influenced by peer adoption, brand's cultural relevance, and perceived value. Seek vehicles that reflect success and personal brand.
Wider: Cultural Zeitgeist
  • Household Income: $75K - $250K+ (Diverse, but generally upwardly mobile and culturally engaged)
  • Interests: Mainstream music, pop culture, sports, social media trends, aspirational brands, technology, lifestyle upgrades
  • Purchase Intent: Moderate. Drives massive brand awareness and shapes long-term brand perception and desire. Influenced by cool factor, celebrity endorsement, and viral moments.
PARTNERSHIP OVERVIEW
LEXUS' ALL-ACCESS PASS TO MUSIC, CULTURE, & SPORTS
A mixed-media approach with pre and post event elements
  • Elevating Lexus on a national and local dealership level.
Unparalleled access for Lexus executives
  • Connecting directly with A-list celebrities, industry leaders, and creators in a way money can't typically buy
Elevating brand visibility around the GRAMMYs and beyond
  • Laying the foundation for year-round partnerships across music, sports, and entertainment.
Massive Media Exposure
  • Generating hundreds of millions of impressions through social media, press coverage, influencer content, and event photography, amplifying Lexus’ association with innovation, culture, and excellence.
EVENT HEADLINER DJ IAN ASHER
ANTICIPATED IMPRESSIONS & TOTAL CONTENT VIEWS ARE EXPECTED TO EXCEED 100 MILLION THROUGH IRL, MIXED MEDIA MARKETING, BRANDED CONTENT, PUBLIC RELATIONS, ON-SITE ACTIVATIONS, SOCIAL AMPLIFICATION, AND MORE.
KEY PARTNERSHIP ELEMENTS AT A GLANCE
SPECIFIC DETAILS FOLLOW BELOW
PRESS & MEDIA VISIBILITY
Public Relations
Paid Media (Digital, Print, Out-of-Home)
Advertorial
Paparazzi Coverage
EVENT & IRL VEHICLE INTEGRATIONS
Vehicle Giveaway
Dealer Activation & Lead Gen Competition
Product Salon & Spotlight
On-Site Branding
NETWORKING & PLANNING OPPORTUNITIES
VIP Executive Dinner
Future Partnership Planning Sessions
Lexus Executive VIP hosting & Meet & Greets
VIRAL BRANDED CONTENT & ENGAGEMENT
Ian Asher Viral TikTok Content
User-Generated Content Campaign
Aftermovie
VIP TRANSPORTATION EXPERIENCE
Private Driver Service for VIPs for GRAMMY week
Product Specialist Walkthroughs
Test Drives
PREMIUM HOSPITALITY
White-Glove Treatment for Lexus Executives
PRESS & PAID MEDIA VISIBILITY
Earned Media
Public Relations
  • Full-scale public relations campaign targeted at staple music, sports, entertainment, and business trades and new-media outlets highlighting Lexus' industry, creator, and event support.
Paid Media Advertising
Digital & Traditional
  • Digital, print, and out-of-home advertising highlighting the partnership in high-traffic locations and relevant, targeted print and digital and social platforms
Advertorial
  • Advertorial coverage in partnership with select media outlets with in-depth overview of Lexus' sponsorship of Award Season and ongoing support in music, support, and entertainment.
*Key Dates
Rolling Stone & Billboard Magazine GRAMMY Editions
  • Print Ad Deadline - Nov 24th
  • Digital Drop - Dec 12th
  • Print in Hands - Dec 15th
Out-of-Home
  • A variety of static, digital, mural, and wheat-paste options across entertainment and celebrity high-traffic areas in West Hollywood, including Sunset Blvd, Melrose, and Fairfax Districts.
Pricing and impressions vary based on location, medium, size, and campaign duration. Specific details available upon request.

HIGH VISIBILITY BILLBOARD OPTIONS - WEST HOLLYWOOD

HIGH VISIBILITY BILLBOARD OPTIONS - WEST HOLLYWOOD

SOCIAL MEDIA & VIRAL BRANDED CONTENT INTEGRATION
We'll leverage Award Season headliner DJ Ian Asher's massive social reach before, during, and after the event, ensuring Lexus becomes ubiquitous with his highly-engaged, diverse audience through high-viral potential content and marketing.
8.5M
TikTok & Instagram Followers
30B
Total Streams & Views Across Platforms
70M
Spotify Streams in last 3 months
IAN ASHER TIKTOK
  • Organic band integration into viral, superstar DJ Ian Asher's marquee TikTok & Instagram mash-up format, posted on official profiles with 8,500,000 engaged followers.
BRANDED UGC CAMPAIGN
  • User-generated TikTok "creates" with Lexus name in Ian's original "sound" on TikTok & Instagram.
POST-CAMPAIGN SPOTS
  • Comprehensive event after-movie with organic brand integration.
THOUGHT-STARTER DETAILS
Custom Lexus TikTok Sound
  • Custom TikTok Sound featuring Lexus brand name integration into the audio title.
  • Ian drops video and urges fans to create their own versions using the sound, driving massive viral buzz through user generated content creates.
Backseat Mixing
  • Ian stepping into a Lexus and prepping his set, testing out a viral remix from the back seat on the way to the event.
Live Performance Branding & Aftermovie
  • Ian performs in custom-branded Lexus NASCAR-style jacket.
  • Stage visuals subtly and organically integrate Lexus brand and messaging.
  • Official "Aftermovie" features event highlights, user-generated clips, and Ian's original Lexus song.
EVENT & IRL VEHICLE INTEGRATIONS
Onsite Vehicle & Hero Brand Elements
Product Salon & Spotlight
  • On-site premium branded lounge with product specialists and vehicle showcasing.
Step & Repeat
  • Arrival visibility via branded step and repeat.
Branded Stage & Screen Visuals
  • High-impact screen visuals throughout the venue.
  • Integration into visuals of headline DJ Ian Asher's set.
On-Stage Talent Brandling
  • Ian Asher on-stage DJing in stylish Lexus branded NASCAR/Letterman's jacket.
Dealer Activation & Lead Generation
  • Consumer contest offering fans chances to win a brand new vehicle through sign-ups at Southern California dealerships.
  • Links national awareness, local dealerships, industry buzz to meaningful lead generation and dealer foot traffic.
Hero Giveaway Moment
  • Live vehicle giveaway amplified across social media and press for maximum impact and excitement.
VIP TRANSPORTATION EXPERIENCE
LEXUS GRAMMY WEEK VEHICLE SHOWCASE
Executive Shuttle Service
Executive shuttle service for celebrities and VIPs in latest Lexus models to and from Awards Season, the awards ceremony, and other GRAMMY week events.
Paparazzi Coordination
Paparazzi coordination for high-visibility celebrity arrivals/departures with photos to be used in press.
Product Specialists
Dedicated product specialists on-site for intimate vehicle tours.
Test Drive Access
Exclusive test drive opportunities.
NETWORKING & PLANNING OPPORTUNITIES
VIP Access & Networking
Client Power Dinner
  • Executive networking with Lucas Keller and Milk & Honey's elite client roster at an intimate private dinner for Lexus executives.
  • Directly engage with A-list songwriter, producer, and DJ clients, athletes, and industry leaders, fostering invaluable connections and discussions around ongoing, future partnerships including:
  • Music scoring opportunities for advertising and custom marketing campaigns.
  • Official endorsements, partnerships, and ongoing brand collaborations.
  • Future tour sponsorship and VIP event opportunities.
Oak Felder & Apple Music Brand Partnership Example
PREMIUM HOSPITALITY PACKAGE
WHITE-GLOVE TREATMENT FOR LEXUS EXECUTIVES
Personal Host
Personal host (experienced with VIP client management).
Private Networking Area
Private networking area away from general crowd for key introductions and conversations.
Executive Bar Service
Executive-only bar service with premium selections.
Priority Access
Priority access for executive photo opps.
Guest List
VIP guest list for Lexus executives and dealership contest winners.
FUTURE PARTNERSHIP OPPORTUNITIES
AN INVESTMENT THAT OPENS DOORS
Lexus' Award Season support lays the foundation for ongoing high-impact collaborations across music, sports, entertainment, and technology.
Celebrity Endorsements
Ongoing celebrity endorsement discussions.
Music for Advertising
Custom scores for Lexus advertising campaigns & content.
Branded Content & Music Video Placement
Organic viral content and music video product placement opportuniities
Tour Sponsorships
Ongoing support of Milk & Honey client tours.
Sports Marketing
Sports marketing partnerships through NFL client roster.
Future Events
First right as presenting sponsor at marquee Milk & Honey Events including Award Season, NFL Client Retreats, & more.
ADDITIONAL 2026 OPPORTUNITY
Full event overview and sponsorship packages included as an Appendix below.
We are also pleased to offer Lexus the exclusive Title Sponsorship of our 2026 Milk & Honey Sports Retreat in Miami Beach, Florida in May 2026.
The 3-day, invite-only, ultra exclusive event for Milk & Honey NFL and NCAA athlete clients and special guests includes intimate networking and brand exposure opportunities via a Charity Golf Tournament, Welcome Dinner, Game Night, Pool Party, Yacht Excursion, Concert and more.
AWARD SEASON PARTNERSHIP ANTICIPATED RESULTS
Our multi-channel campaign is designed to driving significant impressions across digital and IRL platforms and foster positive brand sentiment spanning from niche, celebrity and tastemaker audiences to broader pop culture and the masses.
PROJECTING MASSIVE REACH & IMPACT
10 Million
Public Relations
Anticipated features in top-tier music, entertainment, and lifestyle publications, enhanced by paparazzi coordination for celebrity vehicle moments.
30 Million
Paid Media
Strategic placements in industry trades and high-traffic digital platforms, and high traffic out-of-home locations.
10 Million
Organic Social
Ian Asher viral content and marketing via multiple viral posts, original song and accompanying user generated content campaign.
5 Million
Organic Social Sharing
4,000 elite guests (celebrities, industry execs, influencers) sharing their experiences organically, and amplified by professional content capture.
20 Million
Social Amplification
Organic branded integration posts from additional Milk & Honey elite music and sports clients, and via strategically commissioned viral content creators.
Note: Impression levels based on Platinum Title Sponsorship execution.
TIERED PARTNERSHIP OPTIONS
Choose the partnership tier that best aligns with your brand objectives and desired level of engagement. Each tier offers unique opportunities to maximize visibility and impact.
Packages are designed to maximize brand visibility, impact, and true engagement across media platforms and through IRL engagement pre, during, and post the Award Season event, spanning across a 4 month period.
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TIMING
Pitch & Discussions
Early to Mid November
Partnership Confirmation
Mid to Late November
Rolling Stone, Billboard, & OOH Ad IOs
November 24th
Planning Meetings
Mid December
Billboard & Rolling Stone Print & Digital Ad Street Dates
December 15th
Launch Vehicle Giveaway Contest
Late December
Ian Asher Branded Content & UGC Campaign Launch
Early January 2025
OOH Billboard Flight
January 5 to January 31st
A-List Private Executive Dinner
January 27 or 28, 2026
Award Season Event
January 29, 2026
Post Event Content & Press
January 30th - March 1
A PARTNERSHIP DRIVEN BY EXCELLENCE
The perfect gateway into an exclusive circle of elite athletes, music celebrities, and innovators at the intersection of music, sports, and entertainment, offering alignment across the board.
Automotive Synergy
Automotive synergy with Petersen Museum setting
Celebrity Relationships
Celebrity relationship building beyond traditional advertising
Executive Networking
Executive networking with entertainment industry decision-makers
Premium Positioning
Premium brand positioning among luxury sponsors
Long-term Potential
Long-term partnership potential with our established entertainment company & clients
WE'RE EXCITED TO PRESENT & DISCUSS THIS INCREDIBLE OPPORTUNITY WITH YOU!
CORE TEAM
LUCAS KELLER
Founder & President
DANA SHAYEGAN
Industry Relations & Head of Label
LOGAN DOWNS
Event Coordinator & Artist Manager
DAVE FRANK
Head of Artist Management & Sports
JAKE PRESSER
Head of Sports
SETH KARLINS
Brand Marketing, West Coast
JOE PULLMAN
Brand Marketing, East Coast
BEN HOCHMAN
Sports Brand & Events Coordinator
DANA SHAYEGAN | + 1 (310) 988-5120 | dana@milkhoneyla.com
MILK & HONEY | 8383 WILSHIRE BLVD SUITE 524
BEVERLY HILLS, CA 90211
STRICTLY CONFIDENTIAL | CREATED & INTENDED FOR LEXUS ONLY
APPENDIX
An Exclusive Weekend at the Intersection of Sports, Luxury & Lifestyle
Miami Beach, May 2026
A SELECTION OF OUR ELITE NFL CLIENTS
Travis Kelce
Tight End, Kansas City Chiefs
Courtland Sutton
Wide Receiver, Denver Broncos
Paris Johnson Jr.
Offensive Tackle, Arizona Cardinals
Kamren Curl
Safety, Los Angeles Rams
Mason Taylor
Tight End, New York Jets
Malik Harrison
Linebacker, Pittsburgh Steelers
Dee Winters
Linebacker, San Francisco 49ers
Ventrell Miller
Linebacker, Jacksonville Jaguars
Montaric Brown
Cornerback, Jacksonville Jaguars
Mike Hall Jr.
Defensive Tackle, Cleveland Browns

MILK & HONEY SPORTS PRESS

Milk & Honey Acquires VMG Sports — Adding Travis Kelce And 14 More NFL Players To Its Roster Lucas Keller’s Milk and Honey Empire: Writing the Future of Music, Sports, and Ownership - CSQ | C-Suite Quarterly Milk & Honey Expands, Rebrands With New Sports Division Milk & Honey Adds Travis Kelce to Roster With VMG Sports Acquisition

A NEW BRAND OF RETREAT
In May of 2026, the full Milk & Honey Sports Team descends upon Miami beach for our inaugural sports retreat.
A weekend-long, relationship-driven experience designed for meaningful conversations and lasting partnerships.
THE EXPERIENCE
With luxury experiences, intimate moments, and powerful networking opportunities, this retreat is the physical embodiment of Milk & Honey's vision and unique position as innovators at the intersection of sports, lifestyle, and entertainment.
Friday
Welcome Dinner + Game Night
Vibe: Intimate · Festive
Saturday
Charity Golf · Private Pool Party · Yacht Party + Concert
Vibe: Signature Miami Luxury
Sunday
Breakfast & Wind Down
Vibe: Relaxed · Reflective
WHO YOU'LL MEET
A private network of the athletes, agents, creators, and innovators who move culture.
NFL stars & elite college athletes
Milk & Honey Sports Agents
Global music producers & executives
Brand leaders & investors
Media partners & culture builders
Tastemakers, content creators, & innovators
SCHEDULE OF EVENTS
WELCOME DINNER
An Evening of Connection & Celebration
The weekend begins with an intimate, open-air welcome dinner, bringing together athletes, executives, and creators for a night of genuine connection and inspiring storytelling.
Highlights
  • Seaside candlelit dinner with a curated menu
  • Brand welcome toast and featured remarks
  • Thoughtful gift placement at each seat
  • Acoustic performance and soft networking atmosphere
GAME NIGHT
Breaking the Ice, Milk & Honey Style
After dinner, the energy shifts to friendly competition and laughter. This casual, VIP-only game night allows athletes, agents, and partners to unwind and connect in a relaxed setting.
Highlights
  • Lounge-style setting with bespoke cocktails and signature snacks
  • Lighthearted games and engaging friendly rivalries
  • Exclusive photo opportunities and candid social media moments
GOLF CLASSIC
Where Performance Meets Prestige
Saturday morning kicks off with the Milk & Honey Charity Golf Classic, pairing brand partners with NFL stars, cultural tastemakers, you and your executive team on the greens for an unforgettable experience.
Highlights:
  • Presented by YOUR BRAND tournament signage
  • Co-branded golf apparel, carts, and giveaways
  • Player-exec meetups and networking holes
  • Charity check presentation and media coverage
POOL PARTY
The Soundtrack of Summer in Miami
As the sun peaks, the vibe turns tropical at our private pool party, a high-end, music-driven celebration curated by Milk & Honey’s top DJs and celebrity guests.
Highlights:
  • Powered by YOUR BRAND poolside experience
  • Branded cabanas, signature cocktails, and photo stations
  • Content creator appearances and live DJ sets
  • Social content moments under the Miami sun
YACHT PARTY & CONCERT
Night on the Water Presented by YOUR BRAND
The crown jewel of the weekend, a private yacht party and live concert featuring a world-class DJs and surprise guest performance. This exclusive event is where connections solidify and memories are made, all under the Miami stars.
Highlights:
  • Presented by YOUR BRAND yacht branding and lounge
  • Live sunset performance and onboard afterparty
  • Branded cocktails, LED lighting, and film crew
  • Exclusive recap video and content capture
FAREWELL BREAKFAST
Reflect. Recharge. Reconnect.
Sunday morning welcomes a calm reset, a wellness-inspired breakfast and lounge experience where guests reconnect before departure. It's a chance to share final thoughts and solidify new connections made throughout the weekend.
Highlights:
  • Hosted by YOUR BRAND breakfast buffet
  • Branded coffee sleeves, napkins, and menus
  • Smoothie bar and hangover recovery kits
  • Final group photo moment to capture memories
  • Thank-you messaging from sponsors and Milk & Honey
  • Personalized departure gifts and photo wall
PARTNERSHIP OPPORTUNITIES
TITLE SPONSORSHIP
USD 500,000
GOLD PARTNER
USD 250,000
SILVER PARTNER
USD 150,000
BRONZE PARTNER
USD 100,000
PLATINUM TITLE SPONSORSHIP
Total Brand Immersion USD 500,000
As the exclusive Title Sponsor, your brand becomes the face of the Milk & Honey Sports Retreat 2026. This partnership delivers unmatched exposure, deep relationship-building, and cultural alignment at the highest level of sports and lifestyle, from the first invite to the final toast.
Highlights
  • Event naming rights (“Milk & Honey Sports Retreat presented by YOUR BRAND”)
  • Featured speaker at the Welcome Dinner
  • Two foursomes paired with prominent NFL athletes in the Golf Classic
  • 10 VIP guests at each event (Dinner, Pool, Yacht, Golf)
  • Premium logo placement on all materials and media
  • Full-scale PR campaign, OOH + digital advertising
  • Full-page ad in the event program
  • Dedicated creator branded content campaign
  • Exclusive product integrations across all signature experiences
  • Farewell Toast at key moment during Yacht Party Performance
  • Presenting sponsor of gift bag
GOLD PARTNER
Category Leader USD 250,000
Gold Partners align with one hero moment of the weekend, setting a stage for powerful engagement and awareness for brands seeking elevated visibility and genuine connection with a premium audience.
Highlights
  • Activation rights at one key event - Golf, Pool, or Yacht Party
  • Five VIP guests at all events
  • Category exclusivity (e.g., “Official Timepiece” or “Official Vehicle of the Retreat”)
  • Prominent logo placement across materials and screens
  • Inclusion in pre-event media and recap video
  • Half-page ad in the event program
  • Product placement or sampling integration
  • Gift bag inclusion
SILVER PARTNER
Connection Through Experience USD 150,000
Silver Partners will appear in key lifestyle and laid-back moments throughout the weekend.
Highlights:
  • Activation rights at one curated event (Game Night, Golf Classic, Pool Party or Farewell Brunch)
  • Two VIP guests with full access to all core events
  • Quarter-page advertisement in the official event program
  • Group social media mentions across Milk & Honey platforms and athlete photo opportunities
  • Prominent inclusion in the official post-event recap video
  • Gift bag inclusion
BRONZE PARTNER
Entry to the Inner Circle USD 100,000
The Bronze level is designed for premium and emerging brands looking to gain access, alignment, and exposure within the Milk & Honey ecosystem.
Highlights:
  • Inclusion on event signage, website, and printed program
  • Two exclusive guest invitations to select events
  • Option to provide branded gifts or product sampling in VIP suites
  • Prominent logo inclusion on the welcome signage at the Friday dinner
  • Unique photo opportunities with featured athletes and M&H executives
  • Strategic mention in official event recap materials and post-event communications
SPONSOR BENEFITS SUMMARY
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